Case study 01 · LOCAL SEO
Local Search Growth
Improved local visibility
Optimized Google presence & local search strategy.
The challenge
The business had a weak local search presence and wasn't consistently appearing when nearby customers searched for its services.
For a local business, those searches are where new customers start: someone nearby looking for the service right now. A business that doesn’t show up for them doesn’t get the call.
What we did
Optimized the Google Business Profile, strengthened local SEO, improved business listings, and built a more consistent local search presence.
Google Business Profile optimization
Optimized the profile Google uses to decide when, and how, to show the business in local results and on Maps.
Local SEO
Strengthened the signals that connect the business to the searches, and the area, it serves.
Business listings
Improved the business’s listings so its details hold up wherever customers come across it.
A consistent local presence
Brought the profile, the website and the listings into line, so search engines see one consistent business.
The outcome
- Stronger visibility in local search
- Improved Google presence
- More opportunities to connect with nearby customers
Services involved
